网易入主MSN 解决本土化难题是关键
2010
05/03
22:53
748
据中国之声《新闻晚高峰》17时41分报道，很多人都是MSN的忠实用户，却未必知道这款长着一幅美国面孔的软件其实一个混血儿，中美混血。从2005年5月进入中国以来，上海联合投资一直就拥有MSN中国50%的股权。
最近有消息说，msn的中方老板可能要换人，而最有可能接手的是网易。若干年前，网易曾经开发出一款即时通讯软件网易泡泡，试图与腾讯QQ分庭抗礼，最后的结果众所周知。此次，如果传言属实，那么网易大有卷土重来之势。只不过，现在网易的对手已经不只是qq，移动飞信、阿里旺旺、百度HI都是即时通讯战场上不可小看的力量。网易联合微软，取胜的关键其实是MSN中国本土化的难题，否则如果网易还是和上海联合投资一样只是做一笔财务投资，而不渗透到msn的管理当中，那么这笔生意就算做砸了。
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